With more than 20 years in the holistic health community, Peggy Francis has a well-rounded understanding of the spa industry. Her traditional business career transitioned into the spa industry through her passion for holistic health practices.
Francis has the innate ability to lead teams in building their vision through questions, collaboration and ideas. Identifying the goals of a project, she conceives a strategic plan to successfully and efficiently implement those goals. Throughout her spa career, Francis has worked with the opening teams of multiple award-winning spas. Today, her valued work with teams continues to create vibrant places of beauty and health.
Francis is also an artist living in Napa, California. Her paintings can be seen at the Archer Rooftop Spa and in galleries around Napa Valley.
Named one of the world's top 20 spa visionaries by Spa Magazine, Loma Alexander sets trends based on her extensive knowledge and experience in the field of wellness. She has been involved in luxury resort spa management and consulting for more than 30 years.
Along with award-winning spa menus, many of the spa projects that Alexander has initiated throughout the years have been listed on the top 10 Readers' Choice Awards surveys of Travel + Leisure and Conde Nast. She is recognized for her ability to animate, motivate and inspire people to provide excellent guest service and work together in an atmosphere of mutual caring and respect.
Her passion for the environment led the way for the International Spa Association (ISPA) to create a committee devoted to sustainable awareness. Francis & Alexander continues its membership in the Green Spa Network.